Country – Jordan
- Current trade environment with the United States.
- Current trade barriers (non-tariff and tariff).
- Review the target country through Porter’s diamond model.
- Review ethical dilemmas of exporting to the foreign target market (see Chapter 5 Emerging Markets, section 5.1 Expanding UK Exports in Russia).
- Evaluate the foreign direct investment (FDI) environment and potential for ownership, location, and internationalization (OLI) advantages.