LED 599 W4 TTC The Symbolic Frame Importance for Organizations Essay

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Module 4 – Case


Case Assignment

you have reviewed the contents of the Walt Disney Company website, read
the materials included at the Background page of Module 4, and
performed additional research from the library and the internet, write a
6- to 7-page paper in which you do the following:

Using the following five assumptions of the Symbolic Frame, complete an in-depth assessment of the Walt Disney Company:

  • What is most important is not what happens but what it means.
  • Activity and meaning are loosely coupled; events have multiple meanings because people interpret experience differently.
  • In
    the face of widespread uncertainty and ambiguity, people create symbols
    to resolve confusion, increase predictability, find direction, and
    anchor hope and faith.
  • Many events and processes are more
    important for what is expressed than what is produced. They form a
    cultural tapestry of secular myths, heroes and heroines, rituals,
    ceremonies, and stories that help people find purpose and passion in
    their personal and work lives.
  • Culture is the glue that holds an organization together and unites people around shared values and beliefs.

Keys to the Assignment

The key aspects of this assignment that are to be covered in your 6- to 7-page paper include the following:

  • Briefly
    describe the theory underpinning Bolman and Deal’s Symbolic Frame,
    discussing its usefulness in organizational analysis, and its utility in
    our understanding of organizations.
  • Using Bolman and Deal’s
    Symbolic Frame, choose 3-4 examples of symbolic characteristics of the
    Walt Disney Company (you may choose some aspect of the organization’s
    culture – e.g., artifacts, stories, values, belief systems, etc). Then,
    examine your chosen examples using the above assumptions of Bolman and
    Deal’s Symbolic Frame.
  • Of the 3-4 examples you have discussed above, which do you believe is the most salient
    mechanism or process by which the Walt Disney Company creates meaning
    for its members? Is this mechanism or process made explicit or tacit (or
    both) for Disney’s members?
  • What conclusions can you draw from
    your use of the Symbolic Frame as it is applied to the Walt Disney
    Company? In other words, what have you learned about the company? How is
    use of the Symbolic lens helpful relative to informing outsiders as it
    concerns the organization’s approach to leadership?
  • In the final
    section of Chapter 4, conclude by commenting on which of the Four
    Frames (or combination of frames) you believe is most useful to our
    evaluation and understanding of the Walt Disney Company. Explain.
  • The
    background readings will not give you all the answers to the Case.
    Therefore, you are required to perform some research in the library, and
    use a minimum of 3-4 scholarly sources from the library to support and justify your understanding of the case.
  • Your paper must demonstrate evidence of critical thinking (if you need tips on critical thinking, http://www.criticalthinking.org/pages/college-and-university-students/799 is an excellent resource). Don’t simply restate facts – instead, be sure to interpret the facts you have accumulated from your research.
  • Remember
    that the Module 4 Case also serves as Chapter 4 of your session-long
    thesis-style paper. Therefore, when your Case is complete, compile your
    final thesis-style paper in accord with the following requirements:


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