Excellent Strategic Management Showcased: Priceline.com Inc, assignment help

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Read “Excellent Strategic Management Showcased: Priceline.com Inc.” on page 90 of your course textbook. As you read,
pay close attention to Priceline’s strategy, and write a case study describing the following points:

 What are Priceline’s internal strengths and weaknesses?

 Who are Priceline’s competitors?

 Do you see Priceline’s strategy as effective or ineffective? Why?

Your case study must be at least one page in length, not including a title and reference page. Outside sources are not a
requirement for this case study, but if you choose to use them, they must be cited and referenced according to APA
standards

Chapter 3: The External Assessment


 Chapter 4: The Internal Assessment

David, F. R., & David, F. R. (2015). Strategic management: A competitive advantage approach, concepts and cases
[VitalSource Bookshelf version] (15th ed.). Retrieved from
https://www.vitalsource.com/textbooks?term=9781323…

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